 Tara R. Swartzendruber |
package pricing For those of you who have offered photo packages, do you have a way you determine the package and the price? I assume these are less that if the client bought the photos separately, but how much less? I have been asked to do photos for a dance studio. I'd like to offer packages they can pre-order, but am not sure how to price them. Any advice would be appreciated!
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Clayton T. Williams |
Assuming you already have prices figured for your individual prints there are many ways to do this. Personally I just put together a certain number of photos (i.e. (2)5x7, (2)8x10, (1) 11x14, etc.), then figure out what the price would be for all of them together then subtract like 10-15%. That is if you are just doing prints. I have packages that includes my sitting fee but I don't take any money off my sitting fee so I just add the sitting fee directly to the end result after the percentage is taken off. One other thing to think about is if you are doing package pricing I would make sure you get a deposit like at least half up front and the rest upon delivery. That is just my thought on the question. Travis
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Tara R. Swartzendruber |
Thank you, Travis (Clayton?). I do have normal prices and I don't normally offer packages, but for the dance studio I would like to do this. I am looking for a general #...like you said 10-15% off. I saw another person do roughly 20% on one package, 15% on another, 13% on another and so forth. So is this just more personal preference?
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Clayton T. Williams |
I think it is a personal preference. It all depends on how much you originally marked up your prices from print and how much you can stand to come down without losing too much. I have 3 different pacakges. My smallest package I took 10% off, the middle package I took 14% off and my largest package I think I took somewhere in the neighborhood of 18% off Travis
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